Born from Love: The Story of Rothea

Behind the Brand's Name 
Rothea was founded in 2024. The name comes from Dorothea, the founder’s younger sister, who has special needs. The founder grew up watching his mother devote herself to caring for Dorothea with unwavering love. As the founder recalls, his mother “set aside her own ambitions to dedicate her life to caring for Dorothea.” This selfless act of parenting left a deep impression. Rothea was created to honor that dedication and to remind all parents that they deserve care and love, too.

From Family Story to Skincare Brand
The journey began at home. The founder’s mother spent years putting her children’s needs before her own, especially focusing on Dorothea’s well-being. Often, parents of children with disabilities don’t receive recognition for their sacrifices. Seeing this, our founder felt a calling to create something that could give back to parents. A way to say, “you matter, and you deserve self-care.” Rothea’s slogan, “Born from love, made for you,” truly reflects this origin. It is the heart and soul of the brand.

A Mission Born from Love
From the beginning, Rothea’s mission has been clear: to give back to those who give so much. We set out to create skincare that busy moms and dads, and anyone who has ever felt they put others first, can rely on as “me-time” in a jar. Every time you see the name Rothea, we want you to remember the story behind it. A mother’s unconditional love and a child’s impact that sparked a movement. It is about turning love and gratitude into action. That is why each product we create is formulated to be safe, gentle, and effective for even the most sensitive users. Because it’s like taking care of family.

From Love to Product
The values of love and care aren’t just in our story, they’re in our formula. Rothea’s flagship product, the Resilience Cream, was conceived with parents in mind. It is a skincare product that lets you feel pampered without irritation or worry. With input from dermatologists and inspired by our founder’s determination to help his mom enjoy a moment of self-care, the cream became a reality. The launch of Resilience Cream on our website was a proud moment. A deeply personal journey turned into a brand that can help others.

Carrying the Legacy Forward
What started as one family’s experience has grown into a brand touching many lives. Rothea officially launched its online store and quickly found a community of people who resonated with its origin. The story has been featured on NBC and FOX, spreading our message of love-fueled self-care. Customers, especially women in their 30s and beyond, including many moms, tell us they feel the genuine care in our products. This warm reception shows we are fulfilling our goal: making people feel cared for and acknowledged.

“Born from love, made for you”
This phrase isn’t just printed on our packaging. It guides everything we do. The founder often says Rothea is like a love letter to his mother and to all parents who give so much of themselves. “Rothea was born to offer them a moment of care. Inspired by a mother’s love, Rothea provides more than just skincare. It is a thoughtful way to care for yourself, made just for you.” In other words, our products are little reminders that you deserve kindness, too.